Vasu Madabushi

Head of Product Marketing
MAANA
Menlo Park, CA

(IBEAR 33)

Vasu is the Head of Product Marketing at Maana, Inc., a startup that provides a knowledge platform to integrate human expertise, machine intelligence, and digital stockpiles across an enterprise’s value chain to accelerate digital transformation and decision velocity. Prior to that Vasu was a product marketing consultant at Unravel Data, a leader in AI-driven application performance management for big data apps and Adori Labs, which has re-imagined audio to deliver an interactive and lean forward experience. Earlier, as chief marketer at Inforce Computing, he drove the company to be the leading Qualcomm partner for edge-computing applications in robotics, AR/VR, computer vision, medical imaging, and industrial IoT. Vasu has advised several early-stage startup execs in the connected car, IoT—digital health (nutrition monitoring; multi-physiological ambulatory monitoring) and swing-sports analytics spaces.

Vasu has extensive leadership experience working the trenches of Silicon Valley for over 24 years, spanning diverse domains such as Oil & Gas, cloud/SaaS, edge computing, medical devices, digital health, renewable energy, electronic design automation, semiconductors, and personal computing. Vasu has held senior positions in product management, product marketing, strategic alliances, partner/ecosystem management, professional services, and product engineering with prior stints at Cadence Design Systems, Magma Design Automation, Synopsys, IBM, and Fujifilm Healthcare/SonoSite.

In his spare time, Vasu can be seen skiing the slopes of the Sierras, camping and hiking with his family, or playing and umpiring field hockey. He has thrice led active hiking teams to summit Mt. Whitney. Vasu received an MBA (IBEAR) from the USC Marshall School of Business and an MS in Computer Engineering from Florida Atlantic University (Boca Raton, Fla.). His broader interests include big data, IoT edge-computing, AI/ML/DL, and SaaS/PaaS.